This is an introduction to internet marketing in Africa. It is a challenge for each and everyone in this continent to start thinking of putting their business online. Whether you are a farmer, a taxi driver, a clothes designer or an online freelancer, consider creating a targeted website for your audience and cashing in on it.
What is internet marketing?
What comes to your mind when you read the phrase internet marketing in Africa?
Some people fear the phrase, assuming it’s all that jargon they read about in big sites. They think of the difficult acronyms such as EMD, CR, SEO, CPC, CPM and all that tech stuff. Relax. That is the technical part of internet marketing, but that’s not all about it. There are simple things that you can do to earn money online.
Internet marketing is simply selling or promoting products or services online. This could include your own or other people’s goods, services or events.
Therefore, if you have ever sold something online via OLX, invited people to a paid event online, or sold ladies handbags that you marketed through Facebook, then you’ve done some form internet marketing. Alright?
In short, most of us reading this have done some form of internet marketing at least once.
Now, I believe this no longer sounds as tough or techy as it may have initially sounded to you.
How do you earn from your online business?
There are so many ways of earning from your online business. I will name a few below, but note that there are many more:
- Sales of the products you’re selling e.g. handbags, farm produce, computers and eBooks among others
- Affiliate commissions when promoting other people’s products through affiliate marketing
- Advertising revenue from ad networks like Google AdSense
- Revenue from freelance services that you promote online such as article writing, web design, transcription and graphic design among others (but not through sites like Upwork or Fiverr; but through your own site)
- Income from software or app sales
- Consultation fees for your services
The internet marketing challenge
The challenge here is simple: Consider putting up your business online, Africans.
I have set up an absolutely new Facebook group and I’m in the process of creating a site for this purpose. I will show you step by step how I do all these.
Follow this and let’s do it together. In case you’re seeing this post much later, no problem, simply go to Facebook or Twitter and use the hashtag #2016InternetMarketingChallenge. You’ll see everything we’ve done on this. You’ll also be able to see what’s already been done.
I will suggest the methods that I have used and they have worked for me, others in different African countries can suggest more methods.
Below are the ones that I’ll advise on:
- Social media marketing
- Blogging
- Search engine optimization
- Search engine marketing
- YouTube video optimization
- Forum posting
- Email marketing
The target
The target is that all who are following this challenge to start earning at the very least $40 per day within the next 6 months. In case you earn way more than $40 per day from your online business, you can set your own target. The $40 is just a bare minimum achievable target for most.
How to follow the internet marketing challenge
You can follow the challenge in two ways:
Method 1: Join my mailing list
Click here to join if you haven’t. I’ll give you general tips on online business and also update you on the progress of the challenge.
Method 2: Follow on social media
I am also doing this live on social media. Here is how to follow on social:
- Enter this hashtag on Facebook or Twitter search #2016InternetMarketingChallenge and you’ll be able to see what has been done so far.
- Join this Facebook group Savvy Internet Marketers and Online Freelancers
- Like this Facebook page Savvy Internet Marketing in Africa
How NOT to miss a post on this challenge:
Simply follow the emails and I’ll send on this.
However, if you’re not into mails, get notifications from the Facebook page as shown below:
There is also a new blog coming up on this.
- I will announce every step of my creation of the new site dedicated to this cause so that those creating new sites can follow and learn.
- I will target the information on that site to more of internet marketing in Africa, but it may also have a bit of info on freelancing.
Conclusion
This is one of those challenges where we will do more action than talk. Therefore, take quick action and start following the challenge as put up above. Follow the social media posts on this and act on what has been recommended. This is the time for internet marketing in Africa to thrive. Once again, take quick and immediate action if you want to start making AT LEAST $40 per day from the above cause (or much more). Let’s talk more on the comments section.
Hello Walter,
I am following on the Internet Marketing Challenge posts. What comes after installing WordPress? Any posts you have done after this step?
Hi Betty,
Once you install WordPress you start posting content and marketing your products. I’ll do more posts on this later.
Okay, Thanks. I will be waiting.
I have come as far as this http://www.technologyforbusinessgrowth.com.
Super! Great work so far!
Thanks for your support
Most welcome 🙂
Thanks Walter, for this part of training. I have managed the step to step training and implemented them,
I a m greatful and looking forward to earn online as i follow your teachings..
Thanks Sheila. Really hoping you succeed.
Hi Walter as African and Online Marketer i think this was great idea although i found about this late i would like to get any kind of invitation in the future,i subscribed to your list in case of any update,keep doing great work
Thanks Lusekelo. Glad you’re on the list. You’ll be notified in case of any updates.
Hi Walter, maybe i’m joining on this a bit late. But good thing is, it’s never too late to start. So I am working on http://www.umbeya.co.ke a gossip site, of course! I will delightedly post updates here on the progress made on every step of the journey.
Hi Jacob. Never too late. I’m glad you’re now part of the challenge.
Every challenge do have set of responsibilities really,thanks facing the marketing side of the internet this time,its good.
Thanks Dr. Smart.
Hi Walter
I wonder why you get your energy from me. I freelance as an academic writer for about 5 years but eventually burned out. I have been trying to get back with little to no success. Anyway, your truly an inspiration and I wish you all the best in your endeavors.
Ole Kimiti
Hi Isaiah.
Thanks a lot.
I actually have had my highs and lows too. I draw my strength from God and a deep passion for freelancing.
You can do it. Just research on the latest trends and start taking action.
All the best too my friend.
Good to read from you after quite some time.
Hello.
Am sure by now you know am a fan of your blog Mr.Walter.
Hoping that this will work for me, am exited so please launch is soon.
Thank you.
Samuel – Kakamega
Hi Samuel
I’m happy you’re a fan. Keep it here 😀
I agreed to work with a few clients outside the platform and they refused to pay. I learnt the hard way and always stay safe nowadays in all accounts.
Thanks.
Hello.
Waiting…….
Thanks.
Hi Samuel. Sorry I sent you the wrong reply. Yes, I’m launching this week. Stay tuned 😀
Hello how can i create a blog or online shop. Kindly provide basic information.
Hi Nelly. You can download my free ebook for tips on that. Download here https://freelancerkenya.com/go/list
hey walter, jump in with both determination and expectation.. take Njeri maria to the next level in motivational speaking…folowing through!
cheers
Hi Njeri,
That’s awesome. Follow the various updates on this and keep me posted. Let’s do this!
Hello Walter. Can i please be your writer? Am also a freelancer and intrested in writting articles regarding IT
Hi Zaddock. Sorry I do not have a vacancy at the moment. You can join here to be informed when vacancies come up https://freelancerkenya.com/job-alerts
Thanks walter,indeed a challenge but am sure we are up to the task, its time for Africa,blessings bro
Thanks Edgar.
Thanks a lot Walter. This is what I’ve always wanted to do and now is the ripe time. With your guidance I know I will gain enough understanding of the whole game and I will be among the first of your products to create the Online Marketing in an African context…….something every black African can grasp. Thanks and may God continue to bless and increase you.
Hi Elizabeth. I’m glad you’re learning. Yes, let’s do this and uplift African lives. God bless you too.
Great info, i would like very much to be an expert in online business.So frankly speaking on your side how much do you earn from this ?
Hi Solomon. I don’t reveal my income nowadays. I can give you an estimate based on what I’ve earned and what I’ve seen others earn as internet marketers. This can be anything between 50k and even 500k plus per month depending on effort. With the right steps you can earn big.
your posts are awesome thanks for sharing alot. hey and thanks for the eBook you send to me i appreciate
Hi Allan. Good to know that. And you’re most welcome about the eBook.
Thank you Walter for always sharing your knowledge. You are a man with a Vision. Awesome work you are doing.
Thanks Grace. I’m happy to help wherever I can. Thanks again and God bless you.
Thank you Walter! I’m in. Have so much content on business startup and growth and was thinking of taking it all online this year…so the challenge has come at the right time.
Wonderful Caroline. Stay tuned for more on this and keep taking action with what you learn.
As we all know you are the guru in Kenya of things related to making money online, thanks for the info, I would say as it has been repeatedly said its time for Africa…
Thanks Alex. I am not yet a guru. Just an ordinary guy who shares whatever he knows. Yes, it’s our time!
Thanks very much my online job mentor.Surely i was looking up to something of the sort you are aspiring to do but i didnt have a person to look up to.Personally i have sold and bought many items online especially on olx.
I am indeed going to share this invaluable info widely to all my online and offline friends.
Awesome Ajobe. Stay tuned for great stuff coming up.
I won’t Say Much Walter as it has already been said, but on behalf of many, Thank you very Much for the Great effort over there… Many Stars Walter
Thanks Halima. Stay blessed.
Hoping to read it very soon.Am very convinced and have confidence in you,simply because i had been keen follower.
Thanks Solomon. Let’s do this!
Hi Walter,
This has just come on time! I was planning to dedicate my full time on on internet marketing especially as an affiliate marketer or via social media. I love the fact that you have been my mentor, teacher and a great friend to many who have actually succeeded using your e-books and posts on this site! Most importantly, your generosity can never be underestimated since you always share everything worthy both on your post and through mails, long life full of abundant blessings.
Hi Nickson,
Thanks for your kind words. I really appreciate. I do my best to help, with the hope that those who learn something will help others too so that we can all make it in these great online ventures.
Thanks a lot and stay blessed.
Walter,
This s awesome. I’m keeping my eyes peeled on this and I know plenty of people will benefit from this challenge. As always, you are helping out many and you will be rewarded in the same good measure.
Hi Elizabeth
Thanks for the kind words. It’s indeed my prayer that many benefit from this.
Stay blessed.
Great stuff! I into the challenge
Thanks Mike. Let’s do this!
Yes, Walter.
I like this. I am following already. As I told you through the mail, I am already setting up something. Let me follow your tips and add to my knowledge and hopefully I will be making some bucks online.
All the best.
Regards,
Motuka.
Hi Motuka. Yeah, I remember the conversation. Awesome. Follow and let’s grow together. It’s going to be awesome!